Mahmud Adeleye So you are walking by a resort, and a beautiful landscape attracts you. But you are in a hurry, so you quickly bring out your iPhone, snap and walk away, intending to check it out later.
Behind this simple process is a complex system powered by tons of computing power hosted at massive data warehouses.
In November 2020, just after the news broke out about how a popular app with almost 100 million downloads misused its users’ location data, a friend of mine publicly responded, “I see no reason why anyone should stop using the app. Other popular apps such as Facebook and Google use our data in unethical ways too. You should only be scared if you’ve got something to hide”.